Privacy Policy

1. Introduction

Welcome to betterthanthebasic ("we", "our", "us"). We operate as an independent curated recommendation website. This Privacy Policy details how we collect, safeguard, and utilize data when you visit our website at betterthanthebasic.com.

2. Information We Collect

We collect information to optimize your reading experience and deliver newsletter upgrades:

• Newsletter Subscription Data: When you subscribe to our Sunday upgrade email, we collect your email address. You may opt-out at any time via the link in the email.
• Cookies and Analytical Telemetry: We use cookies and lightweight analytics trackers to understand site traffic, popular sections, and reading durations. This data is fully anonymized.

3. Third-Party Link Tracking & Affiliates

Our website contains outgoing hyperlinks to affiliate partners, merchants, and marketplaces (such as Amazon and others). When you click on these links:
- A tracking cookie is set by the third-party network to verify purchases and award commissions.
- Third-party partners (including Amazon) may use cookies, web beacons, and other technologies to collect or receive information from our website to provide measurement services and targeted ads.
- We do not control or access these third-party privacy policies. Please review their statements when buying items.

4. Information Sharing & Sale

We never sell, rent, or trade your personal email address or reading history to third-party brokers. All data is kept securely and used strictly to deliver our curated articles.

5. FTC Compliance and Data Safety

We comply with all USA FTC requirements regarding consumer transparency. Our affiliate and tracking disclosures are conspicuous on every page containing affiliate recommendations. If you have questions about data safety or wish to purge your email address from our lists, please contact us or email editorial@betterthanthebasic.com.